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  • Jo Mangieri

A growing Interior Design business in Naples, Florida

Broad Avenue Studios, Inc. is a full-service interior design firm located at 294 14th Avenue South in Old Naples, Florida, known for its focus on exceptional residential and commercial projects, to include both custom build-to-suit projects and speculative builds. Broad Avenue Studio’s impressive portfolio includes completed projects in Naples, Nantucket, Chevy Chase, Maryland, Chicago, Hinsdale, Illinois, and Arlington, Virginia.

A unique trait that sets Broad Avenue Studios apart from other design firms is its affiliation with sister company Broad Avenue Development, a residential and commercial real estate development firm. This relationship allows Broad Avenue Studios the rare ability among design firms to provide comprehensive real estate services that include site acquisition, development and integrated interior design. Clients benefit from a comprehensive project management process and a compelling vision from start to finish. At present, Broad Avenue Studios is developing two speculative builds for its own account, one in Old Naples and one in Royal Harbor, along with several speculative builds for its builder and investor clients, as well as projects involving a number of custom homes.

Karen Larson Murphy, Principal

Karen Larson-Murphy is Broad Avenue’s principal and founder. Karen retired from executive positions at Scudder and Deutsche Bank, among other financial institutions, and sold her previous business to Morningstar. Karen next founded Broad Avenue Studios to provide refined design services to complement multiple speculative builds she had underway at the time. Karen’s financial acumen and expertise in Naples real estate development is a great value-add for Broad Avenue’s clients and positions Broad Avenue for continued growth and success.

Broad Avenue Studios' team includes in-house architects, project managers, and a design team. This combination of architectural and design expertise enables the company to create fine and aesthetically pleasing spaces for both residential and commercial projects. The company's approach to design is centered around the belief that good design should be timeless and enhance clients’ lives by prioritizing functionality, comfort, and visual appeal.

Regarding business prospects and the Naples market, Karen commented that Broad Avenue Studios is seeing strong growth in the design and real estate development business. According to Karen, “Florida, in general, and Naples, in particular, are very welcoming to businesses and we believe there is no better location for our business.” In commenting upon Broad Avenue Studios, Karen said that the company “always seeks to exceed clients’ expectations and to provide prompt, efficient service to create first-class environments for families and businesses.” Karen also hinted at another unique attribute of her business – “through Broad Avenue Development, we are in the beginning stages of creating an investment fund that will allow investors to participate in the ultra-luxury residential real estate sector.”

Established in 2017, Broad Avenue Studios has established itself as a reputable and innovative interior design firm. Its comprehensive services, talented team, and commitment to excellence position Broad Avenue Studios as a prominent player in Naples’ interior design and real estate development community.


Unearthing The Treasures

by Jo Mangieri

Broad Avenue Studios, Inc.

COO & Director of Business Development

Broad Avenue Studios stands as a beacon of creativity and innovation in the world of interior design. With a deep commitment to creating custom residential and commercial spaces, this high-end design firm has earned a reputation for transforming dreams into reality. At the core of Broad Avenue Studios is a remarkable team of professionals, each bringing their unique talents and extensive experience to the table. From architects to interior designers to procurement specialists, the collaborative spirit of the team infuses every project with a diverse range of expertise.

However, what truly sets Broad Avenue Studios apart is its unwavering dedication to forging personal connections with clients. The team takes immense pride in going beyond the ordinary and establishing an intimate bond with those they serve. Understanding the client on a deeper level is the first step toward realizing a vision that transcends mere aesthetics.

For Principal Karen Larson Murphy, the journey toward creating an inspired design begins with understanding the client's essence. It's about delving into their personality, discovering their passions, and unearthing the treasures they hold dear. These intimate details become the building blocks for a design that goes beyond the superficial—it becomes a reflection of the client's soul.

Building this profound relationship with clients is more than just a business transaction, it's the cornerstone of the studio. It's about creating not just beautiful spaces, but also nurturing lasting friendships. Karen herself, known for her culinary prowess, often finds herself in her kitchen late at night or early in the morning, conjuring up delightful treats for clients and friends. Beyond Karen’s creative pursuits, Karen remains deeply committed to giving back to the community. Karen proudly serves as a member of the Women's Foundation Board, a testament to her dedication to making a positive impact beyond the realm of design.

What truly distinguishes Broad Avenue Studios is its authenticity. They design with their clients in mind, not to merely win accolades, although their trophy shelf is nothing to scoff at. For them, a client's personal connection to their home is paramount. It's about creating spaces where memories are made, where laughter echoes, and where love resides.

While the warmth and kindness of the BAS team are undeniably exceptional, they are equally renowned for their professionalism, unwavering focus, innovation, and steadfast determination to deliver projects on time and within budget. Broad Avenue Studios is not just a design firm, it's a promise of excellence, a commitment to creating spaces that inspire and endure.

In the world of interior design, Broad Avenue Studios stands as a testament to the power of personal connections, dedication, and unwavering commitment to the craft. They don't just design spaces; they craft homes where dreams come to life.


294 14th Avenue South | | C: 630.817.0029 | O: 239.293.0041


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